Artist Website Research

Billie Eilish is now one of the biggest selling Pop artist of current, but expresses herself in a way that is nothing like other pop artists that she is battling with. Her website demonstrates these ideas perfectly: simplicity in the imagery, minimalist menu bar. The contrapuntal colour of bright green on a very dark and simple background add character as well as making it more aesthetically pleasing. There’s a strong Gothic theme in her website as well as her work, which again goes against the common theme of the other pop musicians around. The “Billie Eilish” logo uses this rough looking which again is going against what people expect. The size of the tour dates and how they cover the majority if the page is almost saying “come see how good it is for yourself” and is really selling the live performance element.  

 

Twenty One Pilots have kept a yellow theme throughout all across the page. They’ve kept with their  Having the merchandise so far up the page shows that it’s a big part of their album; having a culture created from it. The page promoting their new single “The Hype” brings the band back down to their roots with singles, and two guys and a drum kit in a suburban neighborhood. This is also all very different to other main pop artist of this time with their roughness and home-grown feel.

classic block writing for the new album keeping some consistency. They only break this when they’re talking about their “Bandito Tour” which personifies the tour as something brand new and breathing, as the font is harsh and looks hand written.